Drive Auto Account Manager
Company: Sinclair Broadcast Group
Location: Alexandria
Posted on: April 19, 2024
Job Description:
Sinclair Digital Group is looking for an experienced -Digital
Account Manager -with expertise in the operations and marketing of
auto dealerships to become a subject matter expert for our Drive
Auto team. -Sinclair Digital Group is looking for an experienced
-Digital Account Manager -with expertise in the operations and
marketing of auto dealerships to become a subject matter expert for
our Drive Auto team. -The person in this position will become an
integral part of our company-wide sales initiative focused on the
tier 3 auto business. We are looking for a strategic communicator
with a proven record of using data and category knowledge to
maintain and grow client relationships in this highly competitive
vertical. - The winning candidate will quickly gain expertise into
internal systems, processes, and business review tools. - With
intimate involvement in all post sale servicing efforts, they will
proactively monitor existing campaigns/partnerships, be a leader in
resolving and managing campaign and client relationship issues and
communicate with appropriate stakeholders to ensure strong
retention of existing business. - -The ability to create and
maintain solid business partnerships will be keys to success. - If
you're an industry leader, we're interested in talking to
you.Specific Duties include:
- Collaborating with sales teams and/or end clients on campaign
development, optimization and strategy
- Identify conflict, and demonstrate and ability to problem solve
and support client campaign management
- Work proactively to retain lapsing accounts, build retention
plans and prevent client churn
- Maintain consistent presence providing white glove service to
sales teams and/or end clients, while growing revenue by
identifying upsell opportunities
- Act as support layer for technology and process training and
education
- Proactively audit marketing campaign performance, identifying
and communicating both successes and challenges
- Research to deliver industry insights and context to sales team
and/or end client.
- Monitor dealer technology usage and execute re-engagement
process when necessary
- Work closely with sales management and corporate staff to
ensure coordination and cooperation in support of sales and
operations
- Partner with sales team to provide business review support
- Perform other related duties as assignedQualifications:
- Bachelor's Degree
- 2 years of experience in senior level client relationships
- Experience maintaining strong client relationships
- Process oriented, organized and excel at multi-tasking
- Strong written and oral communication skills
- Creative and entrepreneurial thinker
- Solutions orientedAdvanced Qualifications:
- 3-5 years of experience in digital media marketing products
such as Google Ads, Facebook Ads Manager, OTT.
- Familiar with auto dealership landscape and business
drivers
- Jira program knowledge
- Experience in Martech industry Sinclair Broadcast Group, Inc.
is proud to be an Equal Opportunity Employer and Drug Free
Workplace! - About Us - Make your mark in Media with Sinclair
Broadcast Group, a diversified media company dedicated to
connecting people with content everywhere! We have consistently led
the broadcast industry since our inception, and now Sinclair owns
the largest regional sports network business and one of the largest
television broadcast portfolios in the country. In addition, we
have affiliations with all of the major broadcast networks, own
Tennis Channel, and several multicast networks including TBD and
Comet. Our content is distributed over-the-air, on multi-video
providers, and through our industry-leading digital media
platforms. We're at the forefront of NextGen technology, enabling
innovative new ways to engage with broadcast content like never
before. -We also recently launched a free TV streaming service
called STIRR. Our success is the direct result of our extraordinary
employees and management team who believe in our vision and are
dedicated to ensuring a great future for our employees. We are
advancing the world of Media and want YOU to join our winning team!
- About the Team - The life-blood of our organization is our
people. We have a compelling story, a goal-oriented culture, and we
take really good care of people. How good? Here is a glimpse: great
benefits, open door policy, upward mobility and a strong desire to
see you succeed. Ready to be part of a winning team? Let's
talk.
Keywords: Sinclair Broadcast Group, Alexandria , Drive Auto Account Manager, Executive , Alexandria, Louisiana
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